This Company Had Logo Revolution!

This Company Had Logo Revolution!

You won’t believe what these famous companies’ logos once looked like!

You may think you know everything about logo design… but how far does your knowledge stretch back in time? Many of today’s most ubiquitous logos began life as something very different, and we’ve got six great examples.

Below you’ll see just a close-up on each original logo; can you identify the brand from it? (You might find this tricky, but there should still be enough clues to make an educated guess.)

Once you’ve settled on your answer, click the right arrow over the image and you’ll uncover the original logo in full. This may or may not clarify things!

Finally click through once again, where you’ll find the modern logo for the brand. Below, we’ll explain a little bit of the history behind both designs. Good luck!



01. Buddhist beauty


Can you guess the well-known brand from a close-up on their original logo?

Answer: Canon

Japanese camera manufacturer Canon may have been around for almost a century, but it’s not always had the same name. 

The company was originally founded as Seikikōgaku kenkyūsho, and produced the Kwanon, a prototype for Japan’s first-ever 35mm camera with a focal-plane-based shutter. 

The original illustrated logo from 1934 depicts Bodhisattva Kwan’on, the Buddhist Goddess of Mercy, who was said to embody the company’s vision of creating the best cameras in the world. And the illustration of “Kwanon with 1,000 Arms”, surrounded by flames, is certainly attention grabbing.


Japanese camera manufacturer Canon switched its name from Kwannon in 1935

When the company began full-scale marketing in 1935, though, they changed their name to Canon and introduced a new, more corporate logo, albeit remarkable for the innovative style of its letter ‘C’, with a sharp point at the top. 

Over the next two decades, the Kwannon brand and its wilder, more expressive logo was gradually phrased out. The current version of the Canon logo, meanwhile, dates back to 1956, which in terms of longevity is pretty impressive to say the least.



02. Monochrome magic


Here’s the whole thing… but are you any the wiser?

Answer: Shell

Yes, energy giant Shell has always had a shell for its logo emblem, albeit a very different looking one to today’s well known yellow and red emblem. 

The original trademark, a flat, monochrome scallop shell, first appeared in 1891 to represent the kerosene being shipped to the Far East by a small London business Marcus Samuel and Company, which dealt originally in antiques, curios and… you guessed it… oriental seashells. 


Shell’s familiar yellow-and-red logo was designed by Raymond Loewy in 1971

In 1987, this design inspired the naming of Samuel’s newly formed Shell Transport and Trading Company. By 1904 the familiar Pecten seashell logo was introduced, although still in black and white, until the famous palette of yellow and red was added in 1948. 

That colour scheme is said to have been inspired by the Spanish flag, and was first used in the new service stations opening up in California; a state with strong connections to the Iberian nation.



Most of the workers in the construction and industrial field in Houston are not aware of the compensation they can get if they are diagnosed with mesothelioma. Mesothelioma attorneys in Houston are especially skilled people who can help you obtain the right compensation to cover the medical and other expenses incurred during your sickness.

Mesothelioma is one type of cancer that is directly associated with asbestos exposure. Studies show that nearly 90% of people who had been gravely exposed to asbestos develop mesothelioma. Asbestos is commonly used in building houses and other infrastructures. Its popularity was brought about by its high resistance to fire.

However its dust particles, when inhaled into the lungs, stick like a magnet and cannot be removed easily. As the fibers stays in the lungs, respiratory complications develop. Eventually, cells affected with these dust particles develop carcinogens or cancer cells.

The term mesothelioma is named after the affected area in the lungs, which is the mesothelium. This protective sheet covers the vital organs of the body. It is located at the exterior portion of the lungs and the chest cavity called pleura. When the glass-like particles of the asbestos stick to the mesothelium, cancer cells develop and propagate. And even after the exposure has been stopped, the development of mesothelioma continues.

For this reason, employees who had been exposed to asbestos during their tenure in their work are eligible for compensation. But not all patients can avail of such benefits, not unless they hire a good lawyer. Mesothelioma attorneys in Houston are capable of providing you with the best legal services you need. They are skilled professionals who can provide you with support and explain to you everything you need to get the compensation you deserve.

Most Houston residents are not aware that exposure to asbestos leading to mesothelioma gives them legal rights to file a lawsuit against their employer. Basically, it is the employer that is responsible for the health and safety of their employees. The law states that the employer should at least provide feasible protection against such exposure. If it is really the nature of the job, companies should provide proper gear or clothing that will help prevent asbestos inhalation.

With the help of your mesothelioma attorney in Houston, you have the full privilege to file a lawsuit and ask for due compensation. Mesothelioma compensation entails the amount needed to reimburse medical bills, loss of job, and the employee’s inability to provide quality life for his family because of the disease.

Choosing a Mesothelioma Attorney in Houston

Choosing a lawyer is a personal choice; it is best that you know whom you will be working with so you can easily relate to whatever advice he or she will give you. Hence, it is important that you learn to choose the right attorney. Here is how:

1. Good personality

Getting a good lawyer does not necessarily mean you have to focus on the skills and experience alone. It is best if the attorney must have a pleasing personality as well. Working with a mesothelioma attorney in Houston that is endowed with a poor personality may only bring about a difficult relationship. Instead of working harmoniously with one another, the relationship may tend to create conflict, misunderstanding, or confusion instead of resolving the issue.

2. A Specialist

Many attorneys or lawyers are into general practice. At some point, they can help you win a case but not with a mesothelioma lawsuit. You need a specialist for this kind of job.

Hence, when you are looking for a good mesothelioma attorney in Houston, look for experience, expertise, and the specialization a lawyer has with this kind of lawsuit. Some people may think that hiring a specialist may sound costly. It is – if you are looking at the outright cost, but most lawyers have various payment plans that will accommodate you.

3. Never sign a contract if you are not sure

There may be lots of mesothelioma attorneys in Houston, but not all of them can give you the kind of services you need or the kind of charges you want to pay. So if you are not so sure on the deal, never affix your signature in the contract. Be smart enough to study all the possible consequences once you have already committed yourself to a particular attorney, understanding the whole scenario.

Article Source: http://EzineArticles.com/602227

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